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LG

LG 43″ NANO 4K UHD AI NU85 Smart TV (2026) – 43NU850B6LA

Item S600970250

Easy Payment Plans Starting from EGP 1,550/month

Details

43" NanoCell 4K UHD display with Nano Detail Enhancer for lifelike depth and clarity
alpha 7 AI Processor 4K Gen9 for nano-scale image optimization
HDR10 Pro with Dynamic Tone Mapping for brighter highlights and deeper shadows
4K Super Upscaling to enhance lower-resolution content in real time
Virtual 9.1.2 Ch surround sound — no extra speakers needed
Award-winning Multi AI webOS with Google Gemini and Microsoft Copilot (2026 CES Innovation Awards Honoree)

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EGP 18,599

EGP 19,999

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EGP 433 Standard Delivery 23 Sep

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Key Information

Color: Black
OS: webOS 26
The size of the screen measured diagonallyScreen Size: 43 in
Type: NanoCell TV
The total number of pixels on the screen, more pixels results in a sharper imageResolution: 3840 x 2160
Dimensions (W x H x D) with Stand: 959 x 618 x 200 mm

Details

Meet the future of smart entertainment with the LG 43" NANO 4K UHD AI NU85 Smart TV 2026 (43NU850B6LA). Powered by the alpha 7 AI Processor 4K Gen9 and award-winning Multi AI webOS — featuring Google Gemini and Microsoft Copilot — this TV delivers stunning 4K picture quality with Nano Detail Enhancer, HDR10 Pro, and AI-driven picture and sound that automatically tune to your preferences. Whether you're watching sports, gaming with VRR and Bluetooth Ultra Low Latency, or streaming free content via LG Channels, everything is smarter, sharper, and more personal with AI Hub at your fingertips. Secured by LG Shield and designed with a premium Linear Flow finish, this is 43 inches of intelligent, future-ready entertainment.

LG 43″ NANO 4K UHD AI NU85 Smart TV 2026 – 43NU850B6LA

Step into a smarter, more immersive viewing experience with the LG NU85 — a 43-inch NanoCell 4K UHD Smart TV engineered for 2026 with AI at the core of every picture, every sound, and every interaction.

Nano Detail Enhancer: Clarity at Every Nano Level

Powered by the alpha 7 AI Processor 4K Gen9, the Nano Detail Enhancer analyzes every frame to boost contrast, depth, and micro-level detail — delivering a more three-dimensional, lifelike 4K picture. Combined with HDR10 Pro’s frame-by-frame Dynamic Tone Mapping, you get brighter highlights and deeper shadows with vivid, balanced detail in every scene. And with 4K Super Upscaling, even lower-resolution content is intelligently refined into near-4K quality in real time.

AI That Sees, Hears, and Learns — Just for You

At the heart of the NU85 is AI Hub, LG’s all-in-one personalization center. It brings together some of the most advanced AI features available on a TV today:

Multi AI Search lets you search using your voice, then choose between Google Gemini or Microsoft Copilot for the most relevant results — a 2026 CES Innovation Award Honoree in the Artificial Intelligence category.
AI Concierge suggests content and information tailored to what you’re currently watching, including scene-based recommendations, OST lookups, and reviews.
AI Voice ID with My Page recognizes who’s speaking and opens a personalized dashboard showing your weather, calendar, widgets, and favorite sports scores.
AI Chatbot detects TV issues before you even ask, providing step-by-step guidance directly on screen.
AI Picture Wizard and AI Sound Wizard learn your personal preferences to create a picture and sound profile fine-tuned just for you.

All of this is navigated effortlessly through the AI Magic Remote, which works as an air mouse with motion sensing, a scroll wheel, and voice commands.

Sound That Fills the Room — No Soundbar Required

Virtual 9.1.2 Ch technology uses sophisticated AI algorithms to analyze and upscale audio into a multi-directional surround sound experience without any additional external speakers. Pair the NU85 with a compatible LG soundbar and WOW Orchestra synchronizes both for even greater depth and directionality.

Built for Gamers: 60Hz VRR and Ultra Low Latency

The NU85 delivers a capable gaming experience with 60Hz Variable Refresh Rate (VRR), ALLM for automatic low-latency switching, HGiG support for HDR gaming, and access to GeForce NOW for cloud gaming without a console. It’s also the world’s first TV series to support Bluetooth Ultra Low Latency Controllers, reducing input delay to under 3ms for wired-level responsiveness. The on-screen Game Dashboard and Game Optimizer let you fine-tune refresh rate, latency, and visual modes in real time.

Cinema the Way It Was Made: FILMMAKER MODE

FILMMAKER MODE disables extra processing and preserves the director’s original color grading, motion, and aspect ratio — so you watch movies exactly as they were intended to be seen. It activates automatically on Apple TV+ and Amazon Prime Video.

Sports That Feel Live

AI Concierge’s Sports Forecast delivers AI-powered match predictions and game insights on screen. TruMotion with AI Genre Selection adapts judder levels automatically for sport or cinema, while Sports Alert notifies you of your team’s schedules and live scores so you never miss a moment.

Award-Winning webOS, Secured by LG Shield

LG’s webOS has been recognized as the Best Smart TV System for 8 consecutive years. In 2026, it comes secured by LG Shield — 7 core technologies covering secure data storage, cryptographic protection, software integrity, user authentication, encrypted transmission, security event detection, and secure updates. The webOS Re:New Program keeps your TV up to date with up to 5 years of free OS upgrades, so your NU85 stays current long after purchase.

Free Entertainment, On Demand: LG Channels & LG Gallery+

LG Channels brings live TV, movies, and exclusive content together in one place — free, with no subscription and no set-top box required. LG Gallery+ gives your screen a second life when the TV is idle, displaying over 100+ curated artworks, ambient videos, and personal Google Photos, complete with mood-matching BGM via Music Lounge. Gallery Mode even adapts brightness automatically using the built-in sensor and detects your presence with Motion Sensor to switch on when you walk in.

Smart Home Integration: Home Hub

The NU85 becomes the control center for your connected home through Home Hub, integrating with LG ThinQ and Matter-compatible devices so you can control lights, appliances, and more from one screen.

Built to Last: LG Quad Protection

From the inside out, your investment is protected. Built-in capacitors guard against lightning strikes, semiconductors provide surge protection, silicon gel and coatings shield chipsets from humidity, and LG Shield secures your software and data.

Premium Design: Linear Flow

The TV’s Linear Flow Design features a refined metallic rear panel with a structured ridged finish — built to complement modern interiors whether wall-mounted or on its stand.